THE NECESSITY OF THE RATIONAL CONCEPT FORMATION OF MARKET BEHAVIOR IN MODERN MARKET CONDITIONS

Authors

  • N. V. Radionova Dnipropetrovsk National University of Railway Transport named after Academician V. Lazaryan, Ukraine

DOI:

https://doi.org/10.15802/stp2009/14181

Keywords:

concept, marketing, market, rationality

Abstract

In the article the tendencies of progress of the consumers’ choice models are considered and the necessity of forming the modern conception of rational marketing is proved.

Author Biography

N. V. Radionova, Dnipropetrovsk National University of Railway Transport named after Academician V. Lazaryan

N. V. Radionova

Published

2009-08-25

How to Cite

Radionova, N. V. (2009). THE NECESSITY OF THE RATIONAL CONCEPT FORMATION OF MARKET BEHAVIOR IN MODERN MARKET CONDITIONS. Science and Transport Progress, (28), 265–267. https://doi.org/10.15802/stp2009/14181

Issue

Section

ECONOMICS AND МANAGEMENT