SHCHERBAK, V. H. METHODOLOGICAL APPROACH TO THE EVALUATION OF THE UKRZALIZNYTSIA BRAND EQUITY. Science and Transport Progress , [S. l.], n. 20, p. 251–255, 2008. DOI: 10.15802/stp2008/17415. Disponível em: https://stp.ust.edu.ua/article/view/17415. Acesso em: 2 may. 2024.